Want to master risk-taking like Jeff Bezos? In this quick tip, Greg Moran explains how successful leaders like Bezos and Reid Hoffman balance bold moves with smart choices. Learn how to make calculated decisions that drive growth without risking everything.

What You’ll Learn:
- The concept of balanced risk-taking
- How Reid Hoffman strategically launched LinkedIn in a specific niche
- Jeff Bezos' One-Way vs. Two-Way Door framework at Amazon
- Practical tips to manage and categorize business risks
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00:00 – Welcome to Founders Journey
00:10 – Introduction to Balanced Risk-Taking
00:33 – Defining Balanced Risk-Taking for Founders
01:19 – Example: Reid Hoffman and LinkedIn’s Strategic Niche
03:22 – Jeff Bezos' Risk Framework: One-Way vs. Two-Way Doors
05:18 – Applying Bezos’ Framework in Your Business
05:54 – Strategies for Managing Reversible vs. Irreversible Risks
06:51 – Importance of Balanced Risk-Taking for Long-Term Success
07:11 – Call to Action: Download Whitepaper and Engage
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Download our white paper on scaling sustainable businesses: Understanding the Behavioral DNA of Successful Founders

Connect with Enduring Ventures for more insights on scaling and long-term business success: https://emep.io/
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